I am an accomplished product team leader (Head of Product, Director of Product, etc.), with 10+ years of product management experience building and delivering consumer and B2B products in mobile and web. I successfully transform products and teams to go from good to great, to amazing through an empathetic, customer-centric, and people-first approach.
I excel at connecting dots from business goals to execution, resulting in fast problem-solving and growth. I am adept at moving between top-line strategy and ground-level execution, inspiring those around me into action and delivering delightful experiences.
I thrive in collaborative environments, and am comfortable navigating through team discussions, generating ideas, speaking up and encouraging others to speak up. Knowing that, the power of the team will get the best ideas and outcomes.
I have a passion for learning, problem solving, brainstorming, and for getting things done. I am a transformer, a product maker, an influencer, a bridge-builder, and a culture driver working across highly- matrix global organizations.
Team Leadership & Development
Data-informed Decisioning Metrics / KPIs/ OKRs
Head of Partner Products @Meta/Facebook
Partner ecosystem accounts for 40% of Meta revenue, transformed the ecosystem from underserved to build a platform of tools to utilize and leverage Meta products. Managed and coached a team of 10, defining our product processes, principles, and team culture. Effectively communicated and motivated large cross-functional leadership teams across engineering, design, marketing, and data science to support, invest, and fund the platform vision.
Sr. Director, Global Mobile Product, Enterprise Digital & Membership Experience @American Express
Lead the strategic development and growth of consumer mobile app with a focus on incorporating value-added benefits onto the app to grow the digital active user base from the 17m+ monthly visitors and uplift log-in frequency. Drive cross-collaboration among 100+ team cross-functionally to identify and implement shared goals and priorities related to user experience, features, and platform functionality.
Director, Product Management & Design, Global Merchant Services @American Express
Managed a team of 8 PMs and 2 UX/UI individuals. Established team vision, defined user journeys and propelled product roadmap for key products under the merchant web portfolio. Worked with stakeholders across 26 global markets servicing 2M merchants worldwide on an aligned enterprise strategy.
Sr. Manager, Product Management, Global Merchant Services @American Express
Global product manager for Amex’s Dispute platform, defined strategy for product vision, backlog, and rollouts and delivered new features and functionality. Optimized product footprint and success through continuous integrations driving 30 releases in 10 months, resulting in a 32% increase in Refer-a- Friend program.
Product Manager, Technology Licensing Business @Tapad
2013 - 2014
Owned and developed a brand-new cross device product and line of business (additional $1MM revenue) by leveraging the company’s proprietary technology called the Device Graph through an innovative real-time API to facilitate data licensing to partners to enable targeting of connected devices.
Senior CX Consultant and Program Manager @ClickTale
2011 - 2013
Analyzed and provided recommendations using the proprietary analytic tools to optimize cart and product pages on eCommerce websites increasing conversion rates by 4%, engagement time by 2 minutes, and decreasing bounce rates by 6%.
Recipient of American Express President’s Achievement Award Chairman’s Award (top 1%)
Advisor to Start-Ups
Product League Mentor
Pocket Board Mentor
Chief Member (women executive network)
Criya Expert Circle
New York University
Master of Science in Organizational Behavior / System & Analytics
IDC, Ofer School of Communication
Bachelor of Arts in Interactive and Digital Media